Category Archives: Chinese New Year

Blog posts relating to Chinese New Year – how to celebrate with business partners worldwide and previews of our latest corporate ecard designs.

Seize Your Marketing Opportunites

When you consider China’s influence in global markets when paralleled with the increased internationalisation of the Chinese New Year, it begs the question, are international marketers missing an opportunity?

In short, yes. The old adage ‘seize the day’ feels remarkably apt here. An opportunity too big to pass up, the Chinese New Year conversation needs to be had, and soon. Before delving into your campaign though, here are a couple of things to think about.

Picking the Right Platform

Twitter and Facebook may be the social media giants of the Western world but they’re not as effective when running a Chinese New Year campaign because they are banned. Online marketing with ecards is a cost effective way to get around the restrictions without having to take the time getting to know, integrate and exploit new Chinese social media platforms like WeChat, Weibo and QZone.

Avoid Getting Lost in Translation

Adopting a cultural marketing strategy should be more than a last minute afterthought; it’s about understanding the culture and history of the holiday before delving into a campaign. Without taking any time to get to know what you’re working with, you could be doing more harm than good.

Chinese New Year Company ECard

Chinese New Year Company ECard

Lanterns, fireworks, koi carp, Monkeys (well, this year any way), our selection has a huge range of traditional Chinese elements all wrapped up in a selection of beautifully designed Chinese New Year E cards. After all, who doesn’t like to celebrate?

Don’t forget to stay tuned on the blog for updates on our newest selection of corporate Chinese New Year ecards. In the meantime, why not check out our range of Birthday company ecards?

Strengthen Business Relationships

Show your clients you’re invested in more ways than one and share in the celebrations this February with our brand new company ecard.

Designed in an ink wash painting style, watch as the blossom delicately flourishes across the frame in this animated ecard.

Chinese New Year Ecard

Chinese New Year Ecard

Wherever you are in the world, celebrate with clients, partners and associates when you send them the ‘Blossoms’ Chinese New Year corporate ecard.

Celebrate the Year of the Monkey

On February 8th, millions of people will be celebrating the first day of the Chinese New Year and ringing in the year of the monkey. While the new lunar year is a time for celebration and goodwill, it is also an ideal opportunity for businesses to keep in touch with overseas clients, old and new.

As a marketing channel, New Year corporate ecards are an ideal choice. Easy to customise with your personal message and instant sending mean it’s simple to connect and share with your international clients this February. Our Chinese New Year Ecards provide a great range of traditional designs to celebrate ‘The Year of the Monkey’.

Chinese New Year Corporate Ecard

Chinese New Year Corporate Ecard

Send a business ecard and share in the celebrations of the Far East by passing on your wishes for a peaceful and prosperous year ahead.

Cement Business Relationships in the Year of the Ram

Global alliances between companies, whether they’re in the US, China or Timbuktu, are a fact of life in business today. Intercontinental business dealings are rife and the importance of maintaining them detrimental. Now, we’re not saying that every business interaction is going to turn in to a full blown business affair, some are merely fleeting, but the fact remains maintaining strong lines of communication is key. Successful business partnerships depend on the management of the relationship, not just the deal.

So, with this in mind, what better time to put things into motion and celebrate the first day of the Chinese calendar with your overseas counterparts. Have a browse through our static and animated corporate ecards and share in the traditions and customs of the Chinese New Year. Just to make your choice a little more difficult, we’ve added a brand new animated ‘Firecracker’ ecard.

Chinese New Year Ecard

New ‘Firecracker’ Chinese New Year Ecard

The Year of the Horse brought spectacular celebrations in 2014 so join in the festivities for the Year of the Ram.

Growth of Mobile Makes China Largest Online Population

This week, it emerged that China now not only has the largest global population, but also has the biggest and quickest growing online population in the world too.

CNN reported that with more than 649 million internet users, China outnumbers “the entire U.S. population two to one.” And of this figure, the article reports that 80% use their smartphones and tablets to connect.

In light of these growing figures it’s not so surprising that last year Facebook founder and CEO, Mark Zuckerberg, decided to address a room of Chinese students in their native Mandarin. Speaking to the students of the prestigious Business School at Tsinghua University, Zuckerberg told the audience that he was “so glad to be in Beijing”.

See his full speech in the video below:

Despite the banning of Facebook and other social networks such as Twitter and YouTube in China, Zuckerberg’s attempt to impress shows the importance of creating good business relationships with the world’s largest economy..

It’s also a country that will soon be celebrating the most important date in its calendar – Chinese New Year. And just like a certain social media mogul, we’ve also been busy creating some ingenuous way to connect and share in the celebrations with business partners overseas…

Our Chinese New Year Ecards provide a great range of traditional designs to celebrate ‘The Year of the Ram’. Take a look at our newest addition to the company ecard category below:

Shan Shui style ecard for Chinese New Year

New “Shan Shui” Corporate Chinese New Year Card

New Company E-Cards to Celebrate the Year of the Ram!

As we approach the end of January, the New Year might seem like old news, but just around the corner is another important celebration and valuable marketing opportunity to mark down in your company calendar.

On February 19, in Beijing, Shanghai, Hong Kong and Macau, millions will be welcoming in the new lunar year represented, this time, by the ram.

Last year we celebrated the ‘year of the horse’ as shown in one of our designs below:

Chinese New Year Ecard  Red and Gold Design for the year of the horse

One of last year’s Chinese New Year designs.

But it’s out with the old and in with the new as we present our updated static e-greetings which focus on the ram symbol of the Chinese Zodiac:

The sheep/ram/goat is the eighth sign in the calendar – a good thing as 8 is considered a lucky number in Chinese culture.

Red and gold Year of the ram Chinese New Year ecard

Year of the Ram –  updated Chinese New Year ecard

Happy Chinese New Year red and gold year of the ram ecard design

Another updated e-greeting for Chinese New Year

We’ve also updated the animated Chinese New Year ecards, ‘Scrolls’ and ‘Night Lanterns’, to reflect the change.

We hope these Chinese New Year ecards for business encourage your company to share in the celebrations in the Far East, allowing you to pass on your wishes for a peaceful and prosperous time ahead.

Have Another Happy New Year

Latest-news-newspaper-tabloid-blog

Hot off the Ecard Mint Press comes the announcement that we’ll soon be adding a new ecard Chinese New Year category just in time for the vibrant and dynamic festival at the end of the month.

Share in the Celebration

Chinese New Year is such an important date in the Chinese calendar that we wanted to give our customers the opportunity to share in the celebrations with our static and animated company ecards. And China’s growth over the last decade has given businesses the incentive to pay more attention to what’s going on outside their own front door.

For example, you might be interested to know that on the world stage, China is the world’s fasting growing economy and overtook Japan in 2011 to become the second largest economy, leaving only America with a higher nominal gross domestic product (GDP). The country has also averaged an impressive yet consistent growth rate of 10% over the last 30 years.

Year of the Horse

In 2014, New Year falls on the 31 January and will mark the year of the horse in the Chinese zodiac. Festivities culminate in the Lantern Festival on the 15th day of the first month.

Take a cheeky, sneaky peek at some of our new corporate e cards, below:

chinese-new-year-horse

Celebrate the Year of the Horse with Ecard Mint

chinese-scroll

Chinese scroll design reads ‘Happy New Year’ in Cantonese

On top of our most popular categories, corporate Christmas e cards and Business Birthday cards, we’re constantly developing our range to provide more choice for a diverse global marketplace. Our goal is to give our customers the chance to cement good business relationships by sharing in the traditions and customs of international clients and partners.

So you can rely on the fact that in the next year will be investing more time in creating an even greater selection of ecards to incorporate and celebrate with even wider range of cultures and holidays.